Words fail me in attempting to describe the success of the 2013 campaign for brain tumor awareness. The only thing to do is to let the numbers do the talking. Are you ready?
Impacts (deliveries to people’s timelines): About 970 Million.
Participants: over 47,000.
Tweets: around 170,000.
That’s right, nearly a billion impressions. I truly have no idea which, if any, of these stats are actually relevant. All I know is that the numbers are huge and it is clear that the level of brain tumor awareness on Twitter has been increased.
A huge thank you to every single person participation #BrainTumorThusday campaign had a part in generating these huge numbers. There are a few people who have been valuable t, nevertheless there are a few “MVPs” who should get a special shout out.
People contributing over 1700 tweets in 2013 (the Work Horses), in descending order:
People contributing over 10M Impression in 2013 (the Influence Masters), in descending order:
There is a new measurement category that may or may not be relevant. Some people are mentioned over and over again in tweets. I have no idea what it means, but it must mean something. In any event, here they are.
People mentioned over 2,800 times in 2013 (the Buzz Generators), in descending order:
- Two contributors are on all three lists, which I believe reflects extraordinary effort in 2013: @melee_me and @pacificcove.
- Not only is @journeyjoshuas known as #SuperJosh and the official superhero of #BrainTumorThursday, but he was mentioned over 28,000 times!
- Although this may not be well known, but @uvmer created #BrainTumorThursday. Hey Nancy, did you ever think it would get this big? Wow!