Shame on me. I never got around to reporting the totals for last week.
Week 1: Around 23.5M Impressions; nearly 1450 tweets; and roughly 850 participants.
And now for this week.
Week 2: About 13M Impressions; over 1550 tweets and around 800 participants.
For this week, I think we were probably impacted by the winter storm on the east coast of the United States. Nevertheless, the totals seem to be off. I’ll delve in deeper when I am able to look at the first half of February.